Is your website doing a good job selling you and your services to your website visitors? Do you ever wonder how many new project opportunities your website could be actually costing you?
If you get decent traffic to your website but no one contacts you for consultations; if you have run ad campaigns sending visitors to your website only to discover none of them engages with your content or buys anything – these are clear indications that your website is not doing its job well!
In this seminar, you will learn the 4 critical steps to engaging website visitors and turning them into paying clients and will walk away with actionable tips on what to change on your website to make it more effective at promoting your business.
• Understand what it is about your website that is costing you potential clients
• Get clarity on the emotional process that your website visitors need to go through in order to become clients
• Learn the 4-step ‘Website visitor to paying client’ formula to improve client conversion on your website
WHO IS THIS FOR?
This seminar will be useful for both early-stage and established entrepreneurs (micro businesses, one man shows, people in transition from corporate jobs to being independent) in the service industries. You will get value from practical tips on how to improve the conversion rate of your website, turning visitors into paying clients.
SEMINAR COST: CHF 40 (includes a welcome drink)
Please register in order to secure your spot at the seminar.
18:30 - 19:00 Registration & welcome drink
19:00 - 20:00 Presentation
20:00 - 21:30 Questions & networking
Ekaterina Filippova, founder of eKat Communication (https://ekatcommunication.ch/) works with entrepreneurs in the Lake Geneva region who don’t know how to position themselves to get clients or where to start with their online communication. She helps them build an image online that reflects them as the experts that they really are, which gets them clients, money and confidence to run their business effectively (not to mention they get to focus on the thing they love to do!).
Ekaterina has over 10 years of communication experience and holds an MA in media and communication. She works in English, French and Russian and is a frequent speaker and trainer on social media and communication. She is also on the board of the Geneva Communicators Network, a non-for-profit organisation for communication professionals in the Lake Geneva region.